At its core, leverage means using what you have — skills, systems, or resources — to amplify your results. It’s about working smarter and harder. In business, leverage is what allows a single idea, when executed well, to open doors, attract customers, and build lasting value. But leverage only works when you’re using the right tools.

To better serve our clients and community, we’ve launched a network of dedicated websites, each tailored to a specific area of our work. Whether you're looking to build your brand, tell your story, or bring your vision to life, there’s now a direct path to the service that fits.

Since the inception of MAD AD COMPANY in 2015, our founder and CEO, Francois Djedjes, has been committed to providing value.

Nuggets of Wisdom is a podcast for leaders and entrepreneurs. We dive deep into the business world, extracting valuable insights.